Bye, bye, marketing (Registro nro. 5335)

000 -LEADER
fixed length control field 00443nam a2200157 4500
001 - CONTROL NUMBER
control field TLBUPV0859
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090508s2010 sp|||||| || 00| 0 spa
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788436823868
040 ## - CATALOGING SOURCE
Original cataloging agency esvallt
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Medina, Agustín
245 1# - TITLE STATEMENT
Title Bye, bye, marketing
Remainder of title :Del poder del mercado al poder del consumidor
Statement of responsibility, etc Agustín Medina
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc :Pirámide
Date of publication, distribution, etc , 2010
Place of publication, distribution, etc Madrid
300 ## - PHYSICAL DESCRIPTION
Extent 167 p.
Dimensions ; 22 cm.
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books

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