Invetigación de mercados (Registro nro. 5749)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00536nam a22001697a 4500 |
| 001 - CONTROL NUMBER | |
| control field | TLBUPV1264 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110620s2010 spa||||| |||| 00| 1 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788468100760 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hair, Joseph F. |
| 245 10 - TITLE STATEMENT | |
| Title | Invetigación de mercados |
| Remainder of title | :En un ambiente de información digital |
| Statement of responsibility, etc | Joseph F. Hair, Robert P. Bush, David J. Ortinau |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | México D.F |
| Name of publisher, distributor, etc | :McGraw Hill |
| Date of publication, distribution, etc | ,2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 651 p. |
| Dimensions | , 24 cm. |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mercado |
| General subdivision | Investigación |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bush, Robert P. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ortinau, David J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Item type | Books |
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