La revolución del marketing del entretenimiento (Registro nro. 571)
000 -LEADER | |
---|---|
fixed length control field | 00666 a2200193 4500 |
001 - CONTROL NUMBER | |
control field | 0000004023 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 080901s2006 ag spaod |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789875840515 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | esvallt |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
Universal Decimal Classification number | 658 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Lieberman, Al |
245 13 - TITLE STATEMENT | |
Title | La revolución del marketing del entretenimiento |
Remainder of title | : acercando los magnates, los medios y la magia al mundo |
Statement of responsibility, etc | Al Lieberman, con Patricia Esgate ; traducción, Marcela Teresita Cachero |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Buenos Aires : |
Name of publisher, distributor, etc | Nobuko, |
Date of publication, distribution, etc | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 433 p. ; |
Dimensions | 24 cm |
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | Management y Marketing |
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Esgate, Patricia, |
Relator term | coaut. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Cachero, Marcela Teresita, |
Relator term | trad. |
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